NEWS FROM THE DIGITAL JUNGLE

15.09.2025

MONKEYWAY at IAA MOBILITY 2025

BMW introducing the IX3 Neue Klasse at IAA Mobility 2025
With our strong presence in the automotive industry, MONKEYWAY was proud to take part of the IAA MOBILITY tradeshow in Munich earlier this week.

Peter Schel, Marcus Gowran, David Roland and Andreas Adam on the Blue Forum stage
On Tuesday, Andreas Adam was invited by Peter Schel (IBM), alongside Marcus Gawron (Volkswagen) and David Roland (TikTok), to present THE MOST INNOVATIVE SHOWROOM IN THE WORLD. The session explored groundbreaking opportunities to market cars on TikTok, powered by real-time 3D streaming technology.

That same day, MONKEYWAY’s expertise was also featured in a Google talk highlighting our partner SORDI.ai, with insights shared by Matthias Oehm and Marc Kamradt (BMW Group).

Marc Kamradt and Matthias Oehm on the Google stage
IAA MOBILITY continues to be an essential event to connect with industry leaders, strengthen partnerships, and discover the cutting-edge technologies shaping the future of mobility.

New models everywhere, here the VW ID.CROSS concept car
Thank you to all our partners and visitors, see you at the next IAA MOBILITY!
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